Ha but the thing is, that's what they're considered to be! By many metrics, they are leading on sustainability — but if you look at the whole picture, it's a joke
Great post! If you haven't watched "Buy Now- The Shopping Conspiracy" on Netflix, I highly recommend it. Apple and Amazon are two of the offenders they highlight specifically.
I really think this is an area that needs more regulation (it will be interesting to see how the European Green Claims Directive plays out). Unfortunately it'll be hard to tell businesses they can't promote initiatives which are technically green (a la recyclable cups) but really serve as a distraction to bigger issues.
Yep, and that's part of the problem, because if they can't promote it, they lose a lot of the incentive to do it in the first place. And it still SHOULD be done... it's just... a bit of a joke at the same time....
the way i audibly SCOFFED at the idea of amazon as a 'sustainability leader'
Ha but the thing is, that's what they're considered to be! By many metrics, they are leading on sustainability — but if you look at the whole picture, it's a joke
Great post! If you haven't watched "Buy Now- The Shopping Conspiracy" on Netflix, I highly recommend it. Apple and Amazon are two of the offenders they highlight specifically.
Yes, great doco! It partly inspired this post 🤍
Boom! Excellent article.
I really think this is an area that needs more regulation (it will be interesting to see how the European Green Claims Directive plays out). Unfortunately it'll be hard to tell businesses they can't promote initiatives which are technically green (a la recyclable cups) but really serve as a distraction to bigger issues.
Yep, and that's part of the problem, because if they can't promote it, they lose a lot of the incentive to do it in the first place. And it still SHOULD be done... it's just... a bit of a joke at the same time....