Archive - The Climate Communicator

TCC #72 — Is your climate tech startup a unicorn or a camel?

It's time for climate tech founders to shake off Silicon Valley mindsets and embrace a new way of thinking.

Jul 25 •

Amelia Zimmerman

TCC #71 — Climate vs. everything else

Climate activists act like climate change is the only problem that matters. They're wrong.

Jul 18 •

Amelia Zimmerman

TCC #70 — Climate labels are the one thing you shouldn't get creative with

What sunscreen and the Pope can teach us about climate messaging.

Jul 11 •

Amelia Zimmerman

TCC #69 — Clouded judgment

Big Tech’s emissions math isn’t adding up — and what it means for climate credibility

Jul 4 •

June 2025

TCC #68 — The EU no longer cares about greenwashing

Right-wing pressure has led the EU to cave on its Green Claims Directive. What does it mean for climate comms?

Jun 27 •

Amelia Zimmerman

TCC #67 — TotalEnergies accused of greenwashing, Greenpeace sends Shell a tiny violin

What's good and what's bad in the world of climate communications

Jun 20 •

Amelia Zimmerman

May 2025

TCC #66 — It's pivot time for climate tech

Most of today's climate tech startups won't be here in five years' time. Will you?

May 29 •

Amelia Zimmerman

TCC #65 — I've changed my mind: 'risk management' might just save the climate movement

Maybe it's time for the climate movement to go full corporate

May 12 •

Amelia Zimmerman

April 2025

TCC #64 — The next four years will show what 'committed' to sustainability actually means

It's going to be a wild ride, but it's also going to reveal who gives a damn.

Apr 9 •

Amelia Zimmerman

TCC #63 — Trivialising sustainability

The damage we do when we focus on trivial climate solutions

Apr 4 •

Amelia Zimmerman

March 2025

TCC #62 — Should climate leaders embrace 'abundance'?

Could we get more people on the climate bandwagon by talking about a future of more, not less?

Mar 27 •

Amelia Zimmerman

TCC #61 — Follow the money

Climate communicators are ignoring economic messaging, and it's costing them.

Mar 20 •

Amelia Zimmerman

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